Samantha Rideout
About Samantha Rideout
Samantha Rideout serves as the Director of Product Marketing at Cohere Health, where she has worked since 2022. She has published works with the University of Edinburgh Press and the American Marketing Association, and has a strong academic background with degrees from Mount Saint Vincent University and Memorial University of Newfoundland.
Work at Cohere Health
Samantha Rideout has been serving as the Director of Product Marketing at Cohere Health since 2022. In this role, she is responsible for leading marketing strategies that enhance the company's product offerings and align with market needs. Her expertise in product marketing contributes to the overall growth and visibility of Cohere Health within the healthcare sector.
Education and Expertise
Samantha Rideout holds a Master of Public Relations from Mount Saint Vincent University. She also earned a Bachelor of Commerce (B.Com.) and a Bachelor of Arts (B.A.) in English Language and Literature from Memorial University of Newfoundland. Additionally, she has studied Project Management at UC Irvine, E-Commerce at the University of Alberta, and International Business at the University of Tasmania. This diverse educational background supports her extensive experience in marketing and communications.
Professional Background
Samantha Rideout has a diverse professional background in marketing and communications. Before her current role at Cohere Health, she worked as the Marketing Director at Pharmaceutical Strategies Group from 2020 to 2022. She also held positions such as Marketing Manager at Gallagher, Audience Development Lead at SaltWire Network, and Public Relations Coordinator for Comedian Evan Wecksell. Her roles have spanned various industries, enhancing her skills and knowledge in product marketing and audience engagement.
Speaking Engagements
Samantha Rideout has participated as a speaker at several notable industry events, including Demand 2023 and RevOps 500. She has also spoken at Product Marketing Alliance Summits in New York City and Boston, as well as at conferences organized by The Marketing Millennials and Ragan and PR Daily. These engagements highlight her expertise and thought leadership in the field of product marketing.
Published Works
Samantha Rideout has made contributions to the University of Edinburgh Press and the American Marketing Association. Her published works reflect her knowledge and insights in marketing and public relations, further establishing her credibility in the industry.