Natalie Griffith
About Natalie Griffith
Natalie Griffith is a Director at Collage Group, where she has worked since 2021. She has a background in consumer insights and brand growth, with previous roles at CEB Iconoculture, Gartner, and Aethlon Capital.
Work at Collage Group
Natalie Griffith has been serving as the Director at Collage Group since 2021. In this role, she focuses on leveraging consumer insights to drive brand growth. Prior to her current position, she worked as the Associate Director of Consulting at Collage Group for eight months, where she continued to develop her expertise in consumer behavior.
Previous Experience
Before joining Collage Group, Natalie Griffith held various positions at CEB Iconoculture. She worked as a Client Services Manager from 2012 to 2015, then transitioned to a Research Analyst role from 2016 to 2019. She also served as a Senior Client Services Specialist for 11 months in 2015-2016. Additionally, she worked at Gartner as a Senior Specialist in Research from 2019 to 2020.
Education and Expertise
Natalie Griffith earned a Bachelor of Science degree in Psychology from Tulane University, where she studied from 2007 to 2011. She specializes in identifying consumer insight-driven opportunities, particularly focusing on Gen Z consumer behavior. Her strong analytical thinking and problem-solving skills contribute to her effectiveness in understanding market trends.
Internships and Early Career
Natalie Griffith began her career with several internships that provided foundational experience in business development and account management. She interned at Aethlon Capital for four months in 2012 and at Fallon for two months in 2011. Additionally, she gained experience as an intern with the New Orleans Zephyrs in 2010 for three months.