Kay Fok Seiden
About Kay Fok Seiden
Kay Fok Seiden serves as the Senior Director of Global Marketing at Colorescience, bringing over a decade of marketing experience across various industries. She holds an MBA in Strategic Marketing from Cornell University and has previously held roles at notable companies such as Ocean Spray and Procter & Gamble.
Current Role at Colorescience
Kay Fok Seiden serves as the Senior Director of Global Marketing at Colorescience, a position she has held since 2023. In this role, she is responsible for overseeing marketing strategies that enhance brand visibility and consumer engagement. Her leadership focuses on integrating consumer insights with product innovation to drive growth in the competitive skincare market.
Previous Experience at Colorescience
Before her current role, Kay Fok Seiden worked at Colorescience as the Marketing Director from 2020 to 2023. She also held the position of Associate Marketing Director from 2018 to 2020. During her tenure, she contributed to the development and execution of marketing initiatives that aligned with the company's objectives.
Professional Background
Kay Fok Seiden has a diverse professional background with experience in various industries. She worked at Ocean Spray Cranberries as an Associate Brand Manager from 2012 to 2014 and as a Brand Manager from 2014 to 2016. Additionally, she held roles at Procter & Gamble as a Customer Marketing Manager and at Whole Foods Market as a Private Label Group Intern.
Education and Expertise
Kay Fok Seiden earned her MBA in Strategic Marketing from the Cornell Johnson Graduate School of Management, studying from 2010 to 2012. She also holds a degree in Economics, Entrepreneurship, and Asian Studies from Tufts University, where she studied from 2002 to 2006. Her expertise includes cross-functional collaboration, public relations, and e-commerce.
Internship Experience
In addition to her professional roles, Kay Fok Seiden has completed several internships that contributed to her skill set. She interned at Kenneth Cole Productions as an International Licensing Intern in 2004 and at American Express as an MBA Marketing Project intern focusing on Digital Strategy in 2011.