Kevin Brooks
About Kevin Brooks
Kevin Brooks serves as the Chief Executive Officer of Conception, the sole provider of commercial-scale multistate tissue culture services in the cannabis sector. With extensive experience in leadership roles across various companies, he has a strong background in cannabis business operations and technology.
Work at Conception Nurseries
Kevin Brooks has served as the Chief Executive Officer of Conception Nurseries since 2018. Under his leadership, Conception has established itself as the sole provider of commercial-scale multistate tissue culture services within the cannabis sector. His role involves overseeing the company's operations and strategic direction, focusing on innovation in cannabis cultivation and supply chain management.
Previous Experience in the Cannabis Sector
Before founding Conception, Kevin Brooks held significant positions in the cannabis industry. He contributed leadership as CEO of Connected Cannabis/Alien Labs and previously served as CEO of Cookies' plant-touching entities. His experience in these roles provided him with insights into cannabis business operations and cultivation strategies.
Career Background in Technology and Litigation Support
Kevin Brooks has a diverse career background that includes leadership roles in technology and litigation support. He worked as President at TERIS from 2006 to 2013 and held the position of Senior Vice President at Inventus from 2013 to 2015. His experience also includes a role as PRO Team Lead and General Manager at Shift Technologies, Inc. for six months in 2015.
Education and Expertise
Kevin Brooks studied at California State University, Chico, where he earned a Bachelor of Arts in Organizational Communication and Business Administration. His educational background complements his expertise in cannabis cultivation, particularly in the remediation and restoration of cannabis plants through GenZero, as well as understanding the economic aspects of cannabis cultivation.
Achievements and Contributions
Throughout his career, Kevin Brooks has achieved multiple successful exits in the Silicon Valley tech industry before transitioning to the cannabis sector. He offers insights on maximizing revenue for cannabis cultivators and understanding the costs associated with pests and viroids. His expertise includes addressing the risks of 'mom rooms' in cannabis cultivation, contributing to the industry's knowledge base.