Alana Segars
About Alana Segars
Alana Segars serves as the Executive Director of Brand Marketing at Vanity Fair, The New Yorker, and W at Condé Nast, a position she has held since 2017. With a diverse background in marketing across various prestigious organizations, she has developed extensive expertise in brand strategy and promotion.
Work at Condé Nast
Alana Segars has been serving as the Executive Director of Brand Marketing at Vanity Fair, The New Yorker, and W since 2017. In this role, she is responsible for overseeing brand marketing strategies for these prominent publications. Prior to her current position, she worked as the Director of Brand Marketing Strategy at Vanity Fair and W for seven months in 2017. Her extensive experience at Condé Nast highlights her expertise in brand marketing within the media industry.
Previous Experience in Marketing
Before joining Condé Nast, Alana Segars held several marketing positions. She worked at The Robot Company as a Strategic Marketer from 2015 to 2017. Additionally, she served as Senior Director of Marketing at Excel Sports Management for one year in 2014. Her early career included roles at Vogue, where she was an Associate Manager for Fashion and Retail Promotion and a Promotion Coordinator. She also worked as an Associate Marketing Manager at Rodale Inc. for ten months.
Education and Expertise
Alana Segars earned her Bachelor of Science degree in Marketing from St. John's University, where she studied from 2003 to 2007. This educational background provided her with foundational knowledge in marketing principles and strategies, which she has applied throughout her career in various marketing roles across the media and sports industries.
Internship Experience
Alana Segars gained early industry experience as a Marketing Services Intern at The New York Times from 2005 to 2006. This internship allowed her to develop practical skills in marketing within a leading media organization, contributing to her professional growth and understanding of the marketing landscape.