Kaley Rector
About Kaley Rector
Kaley Rector serves as the Associate Director of Data & Audience Activation at Condé Nast, where she manages data platforms and audience strategies. With a background in data management and audience activation, she has held various roles at Condé Nast and POLITICO, and she is passionate about writing, traveling, and the food industry.
Current Role at Condé Nast
Kaley Rector serves as the Associate Director of Data & Audience Activation at Condé Nast. In this role, she manages the Data Management Platform, social activation, and audience billing. She collaborates with Client Services, Product, and Operations teams to develop audience strategies. Since 2022, she has been instrumental in conducting data usage and spend analyses for leadership and Product/Data teams, contributing to the organization's data-driven decision-making processes.
Previous Experience at Condé Nast
Kaley Rector previously held multiple positions at Condé Nast. She worked as a Manager in Data and Audience Activation from 2019 to 2021, and later as a Senior Manager in the same department from 2021 to 2022. Her tenure at Condé Nast has provided her with extensive experience in audience activation and data management within the media industry.
Experience at POLITICO
Kaley Rector's experience at POLITICO includes several roles that contributed to her expertise in account management and advertising operations. She served as a Senior Account Manager for three months in 2018, an Account Manager for one year from 2017 to 2018, and an Ad Ops Specialist from 2016 to 2017. Additionally, she worked as an Ad Trafficker for nearly a year from 2015 to 2016. These roles equipped her with skills in managing client relationships and advertising strategies.
Education and Academic Background
Kaley Rector earned her Bachelor's degree in Advertising and Spanish from the University of South Alabama, where she studied from 2011 to 2015. During her time at the university, she also served as an International Education Ambassador, enhancing her communication and leadership skills while promoting international education initiatives.
Personal Interests and Hobbies
Outside of her professional career, Kaley Rector has a passion for traveling, health, fitness, and the food industry. She enjoys exploring culinary experiences and is known for her skills in creating charcuterie boards. Her personal interests reflect her commitment to a balanced lifestyle and appreciation for diverse cultures and cuisines.