Katherine Mc Lane
About Katherine Mc Lane
Katherine Mc Lane is a Manager of Digital Media Strategy at Condé Nast, specializing in the automotive, home, and travel sectors. She has a diverse background in marketing and media solutions, with previous roles at various organizations including Human Rights Campaign and Fuse.
Work at Condé Nast
Katherine Mc Lane currently holds the position of Manager, Digital Media Strategy - Automotive, Home & Travel at Condé Nast. She has been in this role since 2024, contributing to the company's digital media initiatives in these specific sectors. Prior to this position, she worked at Condé Nast in various roles, including Manager, Media Solutions - Fashion from 2022 to 2024, Senior Media Solutions Specialist, Fashion from 2021 to 2022, and Media Solutions Specialist from 2020 to 2021. Her tenure at Condé Nast spans several years, showcasing her growth and expertise within the organization.
Education and Expertise
Katherine Mc Lane studied Business Administration with a focus on Marketing at The George Washington University School of Business, completing her degree in 2019. She also attended South Burlington High School, where she graduated in 2015. Her educational background provides a solid foundation for her expertise in digital media strategy, particularly in the automotive, home, and travel sectors. She possesses skills in SEO, paid and organic social media, analytics and reporting, and experiential marketing.
Background
Katherine Mc Lane has a diverse professional background that includes various roles in marketing and media. Before her current position at Condé Nast, she gained experience as a Marketing Intern at Interactive Strategies and as a Federal Club Intern at the Human Rights Campaign, both in the Washington D.C. Metro Area. She also worked as an Account Executive at Capitol Advertising and held several positions at Fuse, including Associate Account Manager and Campus Marketing Coordinator. Her early career experiences have contributed to her comprehensive understanding of digital media and marketing.
Achievements
Throughout her career, Katherine Mc Lane has developed significant expertise in digital media strategy and marketing. Her work at Condé Nast has involved managing media solutions and strategies for various sectors, particularly fashion and now automotive, home, and travel. She has also been involved in brand ambassador management and event planning, further enhancing her skill set in the marketing field. Her roles have allowed her to build a robust portfolio of experiences that support her current focus on digital media.