Lauren Brown
About Lauren Brown
Lauren Brown serves as the Digital Video Strategy Manager for Content Planning & Analysis at Condé Nast, where she focuses on enhancing music video performance and provides insights on YouTube Analytics trends. Her previous experience includes roles at Vevo, Sony Music Entertainment, and an internship at The National Institutes of Health.
Current Role at Condé Nast
Lauren Brown serves as the Digital Video Strategy Manager in Content Planning & Analysis at Condé Nast. She has held this position since 2021, contributing to the company's digital video strategy. Her role involves analyzing content performance and developing strategies to enhance viewer engagement across various platforms.
Previous Experience at Vevo
Prior to her current role, Lauren worked at Vevo as a Growth Strategy & Optimization Analyst from 2019 to 2021. In this position, she focused on improving music video performance on the Vevo network. She collaborated with various teams, including BizOps, Data Science, and Research, to conduct experiments aimed at enhancing viewer engagement.
Internship at The National Institutes of Health
In 2014, Lauren completed a three-month internship at The National Institutes of Health. This experience provided her with insights into research and analysis, contributing to her professional development in data-driven environments.
Educational Background
Lauren Brown holds a Bachelor of Arts degree in Psychology from Indiana University Bloomington, where she studied from 2012 to 2016. She also obtained a certificate in Arts Administration and a minor in Spanish. Additionally, she studied at the University of Kent for 11 months in 2015 and briefly attended The Washington School of Ballet in the same year.
Contributions to YouTube Analytics
Lauren provides educational support on YouTube Analytics trends, particularly within the Music vertical. Her expertise in this area helps stakeholders understand performance metrics and optimize content strategies effectively.