Lauren Decker Lerman
About Lauren Decker Lerman
Lauren Decker Lerman serves as the Executive Account Director for The Beauty Collection at Condé Nast and has over 20 years of experience in media, specializing in revenue growth through consultative sales. She has a strong track record in relationship building and has worked with notable companies such as SANDOW and Hearst Magazines.
Current Role at SANDOW
Lauren Decker Lerman serves as the Executive Account Director at SANDOW, specifically for NewBeauty, since 2019. In this role, she operates in the Greater New York City Area and has contributed to consistent revenue growth across various platforms, including print, digital media, social, and ancillary business ventures. Her expertise in relationship building has been instrumental in achieving results for clients.
Experience at Condé Nast
Lerman has been with Condé Nast as the Executive Account Director for The Beauty Collection since 2008. Over her 16 years in this position, she has developed a deep understanding of the beauty industry and has utilized her skills to drive revenue and enhance client relationships. Her role involves strategic marketing and consultative sales processes.
Previous Experience at Hearst Magazines
Before her tenure at Condé Nast, Lauren worked at Hearst Magazines as the Advertising Director for CosmoGIRL from 2001 to 2008. During her seven years there, she was responsible for overseeing advertising strategies and contributing to the magazine's growth in the competitive youth market.
Background in Media and Advertising
With over 20 years of experience in media, Lauren has specialized in driving revenue through a consultative sales process. She previously held the position of Eastern Ad Director at Meredith Corporation for Ladies' Home Journal and More from 1997 to 2001. Her extensive background has equipped her with a comprehensive understanding of the advertising landscape.
Education and Expertise
Lauren Decker Lerman earned her Bachelor's degree from Tulane University's A.B. Freeman School of Business, where she studied Business, Management, Marketing, and Related Support Services from 1984 to 1988. Her educational background complements her professional expertise, particularly in the beauty category, where she acts as a marketing consultant.