Madi Verschaetse
About Madi Verschaetse
Madi Verschaetse is a Global Senior Manager of Creative Strategy at Condé Nast, with a background in managing creative strategies for major clients like L'Oréal and Delta Air Lines. She has extensive experience in the advertising industry, having held various roles at notable agencies including Carmichael Lynch and Collectively Inc.
Work at Condé Nast
Madi Verschaetse currently serves as the Global Senior Manager of Creative Strategy at Condé Nast, a position she has held since 2023. In this role, she focuses on developing and implementing innovative creative strategies that align with the company's objectives. Her work involves collaboration with various teams to enhance brand visibility and engagement across multiple platforms.
Previous Experience in Creative Strategy
Before joining Condé Nast, Madi Verschaetse accumulated extensive experience in the creative advertising sector. She worked at Collectively Inc as Manager of Brand Partnerships from 2021 to 2023, where she managed relationships and strategies for brand collaborations. Her previous roles included positions at Carmichael Lynch and ALTR, where she honed her skills in account management and creative strategy.
Education and Expertise
Madi Verschaetse studied Strategic Communications with a minor in Marketing at the University of Minnesota-Twin Cities. She also attended the University of St. Thomas, focusing on Communication, Journalism, and Related Programs. Additionally, she completed undergraduate studies in International Marketing at Australian Catholic University. Her educational background supports her expertise in managing creative work environments and building client relationships.
Background in Advertising and Marketing
Madi Verschaetse has a diverse background in advertising and marketing, having worked in various roles since 2015. Her experience includes positions as a Digital Marketing Specialist at Running Bare Australia and as a Brand Ambassador at Periscope. She has developed a strong talent for managing fast-paced creative environments and has worked with high-profile clients such as L'Oréal, Subaru, and Delta Air Lines.
Achievements in Client Management
Throughout her career, Madi Verschaetse has demonstrated a strong ability to build trusted relationships with high-value clients. Her work has focused on managing creative strategies for major brands, particularly in digital media and loyalty programs. This experience has positioned her as a skilled professional in the creative advertising and marketing industry.