Raffaella Buda
About Raffaella Buda
Raffaella Buda serves as the Direttore Academy at Condé Nast Italia, where she has held various roles since 2015, including Advertising Marketing Director and Brand Content Director. With a background in digital strategy and marketing, she has contributed to several innovative initiatives, including the establishment of the Social Academy at Condé Nast.
Work at Condé Nast
Raffaella Buda has been with Condé Nast Italia since 2015, where she currently holds the position of Advertising Marketing Director. In this role, she has been responsible for various marketing initiatives and strategies. Additionally, she serves as Brand Content Director for Condé Nast Italia and Content Director for Glamour.it. Buda initiated the Social Academy at Condé Nast in 2017, which focuses on student, corporate, and professional development. She also led the startup of the Branded Content & Native Department, contributing to innovative approaches in content marketing.
Previous Experience
Before joining Condé Nast, Raffaella Buda held several positions in notable organizations. She worked at 1020 - Milleeventi as Digital Strategy Director for nine months in 2011-2012. At Il Sole 24 Ore, she served in various capacities, including Digital Service Direction at Formazione, Events & New Service from 2014 to 2015, and as General Manager at Sugarbox from 2012 to 2013. Buda also worked at IconMedialab in several roles, including Engagement Manager and Account & Project Manager, from 2001 to 2004 and 1999 to 2001, respectively.
Education and Expertise
Raffaella Buda studied at Università degli Studi di Milano from 1992 to 1997, where she completed her degree. She furthered her education at 24 Ore Business School, enhancing her knowledge in business and marketing. Additionally, she attended Liceo Scientifico Severi, which provided her with a solid foundation in scientific studies. Her educational background supports her expertise in digital strategy, marketing, and content development.
Career Development
Raffaella Buda's career spans over two decades, during which she has developed expertise in digital marketing and content strategy. She worked at Tecniche Nuove SpA as a Marketing Assistant early in her career, followed by a significant tenure at LBi Milano (formerly IconMedialab) as Strategic Marketing and Commercial Director from 2004 to 2011. Her diverse roles have equipped her with a comprehensive understanding of the digital landscape and marketing strategies.