Rinata Rikshpun
About Rinata Rikshpun
Rinata Rikshpun is a Senior Manager of Custom Insights at Condé Nast, where she has worked since 2019. She has extensive experience in consumer insights and communications, having held various roles at MediaCom and Hall & Partners prior to her current position.
Current Role at Condé Nast
Rinata Rikshpun serves as the Senior Manager of Custom Insights at Condé Nast. She has held this position since 2019, contributing to the company's strategic initiatives and insights-driven projects. Her role involves analyzing consumer data and trends to inform marketing strategies and enhance audience engagement.
Previous Experience at Hall & Partners
Rinata Rikshpun worked at Hall & Partners in various roles. She was a Strategy Manager focusing on Consumer Insights from 2016 to 2019. Prior to that, she served as a Senior Account Executive from 2014 to 2017. Her experience at Hall & Partners spanned a total of three years, where she developed expertise in consumer behavior analysis and strategic planning.
Career at MediaCom
Rinata Rikshpun's career at MediaCom included multiple positions. She began as a Communications Planning Assistant from 2010 to 2011, then progressed to a Consumer Insights Research Analyst from 2012 to 2013. She continued to advance as a Consumer Insights Senior Research Analyst from 2013 to 2014, and later worked as a Communications Planner from 2011 to 2012. Her tenure at MediaCom provided her with a strong foundation in communications and consumer insights.
Education and Academic Background
Rinata Rikshpun earned her Bachelor of Arts degree in Communication and Psychology from the University of Connecticut. She attended the university from 2006 to 2010, where she developed a solid academic foundation that supports her professional roles in insights and strategy.