Samreen Mohammed
About Samreen Mohammed
Samreen Mohammed is a Media Strategy Manager currently employed at Condé Nast in New York, NY. She has a diverse background in media strategy and digital marketing, having held various roles at notable companies including GURHAN, Merkley + Partners, and Orion Worldwide.
Current Role as Media Strategy Manager
Samreen Mohammed currently serves as a Media Strategy Manager at Condé Nast, a position she has held since 2022. In this role, she is responsible for developing and implementing media strategies that align with the company's objectives. Her work involves analyzing market trends and audience data to optimize media campaigns and enhance brand visibility.
Experience at Condé Nast
Samreen Mohammed has had multiple roles at Condé Nast. She worked as a Media Strategy Analyst for one month in 2022 before advancing to her current position as Media Strategy Manager. Her experience at Condé Nast has contributed to her expertise in media strategy within a leading media organization.
Professional Background
Samreen Mohammed has a diverse professional background in media and marketing. She began her career as a Digital Marketing Intern at GURHAN in 2017. She then held various positions, including Assistant Media Planner and Integrated Media Planner at Merkley + Partners, and National Investment Media Intern at Orion Worldwide. Her roles have provided her with a comprehensive understanding of media planning and strategy.
Education and Expertise
Samreen Mohammed earned a Bachelor of Science in Business Administration with a concentration in Marketing and a minor in Studio Arts - Graphic Design from Binghamton University School of Management. She studied there from 2015 to 2019, which equipped her with foundational knowledge in business and marketing principles, as well as skills in graphic design.
Involvement in Binghamton University Women in Business
During her time at Binghamton University, Samreen Mohammed was actively involved with the Women in Business organization, serving as Webmaster from 2017 to 2019. In this role, she managed the organization's online presence and contributed to its initiatives aimed at supporting women in the business field.