Sophie Maarek
About Sophie Maarek
Sophie Maarek is an experienced Advertising Sales Account Director at Condé Nast, specializing in digital media and social media campaigns, particularly on TikTok. She has held various leadership roles in advertising and brand development across notable publications, including Vogue and Marie Claire.
Work at Condé Nast
Sophie Maarek has been employed at Condé Nast since 2008, where she holds the position of Advertising Sales Account Director. In this role, she is responsible for overseeing advertising sales strategies and client relationships. Her tenure at Condé Nast has lasted for 16 years, during which she has contributed to the company's advertising initiatives across various platforms.
Previous Experience in Advertising
Prior to her current role, Sophie Maarek worked in various advertising positions. She served as Directrice de Publicité at Marie Claire Votre Beauté from 2005 to 2006. Before that, she was Directrice de Clientèle at Lagardère Version Fémina from 1998 to 2005. Additionally, she held the position of Directrice de Clientèle at Gala (Prisma Media) from 2006 to 2007 and worked as Advertising Brand Director for Print and Digital at Vogue from 2009 to 2021.
Education and Expertise
Sophie Maarek studied at Sorbonne, where she achieved a Licence in Sciences Eco from 1984 to 1987. She continued her education at Université Paris-Sorbonne, focusing on Économie and earning a degree in Économie Gestion since 1992. Her expertise includes digital media display, social media campaigns, and a particular focus on TikTok campaigns.
Specialization in Fashion and Luxury Sectors
Sophie Maarek specializes in consulting within the fashion and luxury sectors. Her focus areas include feminine fashion, beauty, and food industries. She has developed strategies that integrate both print and digital communication, particularly for high-profile brands like Vogue and Vogue Hommes International.