Gulshan Kumar
About Gulshan Kumar
Gulshan Kumar is a Digital Marketing Manager with a background in US Healthcare Medical Billing and accounting. He has expertise in search engine marketing and has earned multiple certifications in digital marketing from HubSpot Academy and Google Ads.
Current Role as Digital Marketing Manager
Currently, Gulshan Kumar serves as a Digital Marketing Manager at a confidential organization, a position he has held since 2020. In this role, he oversees various digital marketing strategies and initiatives, focusing on enhancing online presence and driving engagement. His responsibilities include managing campaigns, analyzing performance metrics, and optimizing marketing efforts to achieve business goals.
Previous Experience in US Healthcare Medical Billing
Before transitioning to digital marketing, Gulshan Kumar worked as an AR Executive (Claim Analyst) in the US Healthcare Medical Billing industry. His role involved handling denials and preparing claim analysis reports, showcasing his analytical skills and attention to detail. This experience provided him with a strong foundation in managing complex processes and understanding client needs.
Background in Accounting and Financial Management
Gulshan Kumar has a solid background in accounting, having worked as an Account Associate. In this capacity, he maintained accounts books, conducted bank reconciliations, and managed payroll systems for US clients. His educational qualifications include a Bachelor of Commerce (BCom) from Patna University, where he studied from 2006 to 2009, equipping him with essential financial knowledge.
Digital Marketing Skills and Certifications
Gulshan Kumar has developed a range of digital marketing skills, particularly in Search Engine Marketing (SEM). He gained practical experience by running PPC campaigns through Google Ads during his tenure at Zetaxe System Pvt. Ltd. Additionally, he has earned certifications from HubSpot Academy in Search Engine Optimization and Social Media Optimization, further enhancing his expertise in the field.
Early Career in Search Engine Optimization
Gulshan Kumar began his career in digital marketing as a Search Engine Optimization Executive at Zetaxe System Pvt. Ltd. in 2014. During his five-month tenure, he focused on improving website visibility and search rankings. This initial experience laid the groundwork for his subsequent roles in digital marketing and his ongoing professional development.