Muhammad Waqas
About Muhammad Waqas
Muhammad Waqas is a Category Manager with over 12 years of experience in product management, specializing in strategic planning and execution of product strategies. He has held various roles in notable companies, including Ruba Digital PVT. LTD. and Haier Pakistan, and currently works at a confidential organization in Lahore, Pakistan.
Current Role at Confidential
Muhammad Waqas currently holds the position of Category Manager at Confidential, where he has been employed since 2021. In this role, he focuses on expanding the company's portfolio to include new promising categories. His responsibilities include strategic planning and execution of product strategies to achieve sales and revenue targets.
Previous Experience at Ruba Digital PVT. LTD.
Muhammad Waqas worked at Ruba Digital PVT. LTD. in various capacities from 2015 to 2021. He started as an Assistant Retail Manager from 2015 to 2016, then progressed to Assistant Product Manager from 2016 to 2017, and finally served as Product Manager from 2017 to 2021. His tenure at the company was marked by a focus on achieving sales and revenue targets through effective product management.
Experience at Haier Pakistan
Waqas has significant experience at Haier Pakistan, where he worked from 2011 to 2015. His roles included Product Executive from 2011 to 2012, Senior Product Executive from 2012 to 2013, and Assistant Product Manager from 2013 to 2015. His work involved product development, planning, and execution of pricing strategies, contributing to the company's growth.
Educational Background
Muhammad Waqas completed his MBA in Marketing & HR at Superior University Lahore from 2006 to 2008. Prior to this, he obtained a Bachelor of Commerce (BCom) in Business Administration and Management from Superior College from 2004 to 2006. His educational background provides a strong foundation for his career in product management and marketing.
Skills and Expertise
Waqas possesses over 12 years of experience in product management, with expertise in areas such as product development, planning and forecasting, pricing strategies, research and development, supply chain management, sales, and marketing. He is known for his analytical, conflict resolution, and negotiation skills, which support his strategic thinking and execution in his roles.