Umair Asif Harry
About Umair Asif Harry
Umair Asif Harry serves as the Director of Digital Media, currently holding multiple roles across various companies, including BlackRock and GroupM Nexus. He has extensive experience in digital marketing and technology, having previously worked at notable firms such as Comcast Advertising and VMLY&R.
Current Work at BlackRock
Currently, Umair Asif Harry serves as the Director of Performance Marketing at BlackRock, a position he has held since 2022. In this role, he is responsible for overseeing performance-driven marketing strategies, ensuring that campaigns align with the company's objectives. His expertise in digital marketing contributes to the effectiveness of BlackRock's outreach efforts in California.
Previous Experience at Confidential
Umair Asif Harry previously worked at Confidential as the Digital Marketing Director from 2019 to 2022. During his tenure, he focused on enhancing digital marketing strategies and managing various digital campaigns. He also held the position of Vice President of Product Development at Confidential since 2019, where he contributed to product strategy and development.
Educational Background
Umair Asif Harry has a strong educational background in technology and digital communication. He earned a Bachelor of Computer Science (BSCS) from the Massachusetts Institute of Technology, studying from 2012 to 2016. He furthered his education at the University of Southern California, obtaining a Master's degree in Digital Communication and Media/Multimedia from 2016 to 2019. Additionally, he completed an Associate of Science in Computer Software Engineering at PSGC from 2009 to 2011.
Achievements in Digital Marketing
Umair Asif Harry has demonstrated significant expertise in digital marketing, managing advertising accounts with monthly expenditures exceeding $500,000. He has been ranked No. 4 in the worldwide paid ads ranking, reflecting his proficiency in digital advertising. His hands-on experience includes working with various advertising platforms such as Google Studio, Yahoo Ads, and Native Ads.
Training and Cybersecurity Focus
In his current roles, Umair Asif Harry provides monthly training to technical department managers on digital marketing, SEM, SEO, and SMM. This training ensures service quality and the introduction of new technologies. He emphasizes security in digital marketing, ensuring breach-free domains in technical areas like SEM and SMM, highlighting his focus on cybersecurity.