Usama Abbasi

Usama Abbasi

Digital Specialist @ Confidential

About Usama Abbasi

Usama Abbasi is a Digital Specialist and entrepreneur with a background in Economics and Business Administration. He has founded E Shop and has extensive experience in e-commerce, having worked with notable companies like Daraz.pk and Kaymu.pk.

Work at Confidential

Usama Abbasi has been serving as a Digital Specialist at Confidential since 2019. In this role, he applies his expertise in digital marketing and e-commerce strategies to enhance the company's online presence. His responsibilities include managing digital campaigns and optimizing online sales channels to drive business growth.

Current Role at E Shop

Since 2019, Usama Abbasi has been the Founder of E Shop. Under his leadership, the business has achieved significant recognition, ranking under 10,000 overall in Pakistan. He has successfully expanded the business to ship products globally, indicating a strong presence in the e-commerce sector.

Education and Expertise

Usama Abbasi holds a Bachelor of Arts with honors in Economics from the University of Karachi, completed between 2008 and 2011. He furthered his education with a Master's degree in Economics and Human Resource Management from the same university from 2011 to 2012. Additionally, he earned an MBA in Logistics, Materials, and Supply Chain Management from the Institute of Business Management from 2017 to 2020. He is currently pursuing an Associate's degree in Computer Software Engineering at NED University of Engineering and Technology.

Previous Experience at Daraz.pk

Usama Abbasi has extensive experience at Daraz.pk, where he worked in various roles from 2015 to 2019. He served as a Vendor Incubator for three years, focusing on onboarding and supporting vendors. He also held the position of Key Account Acquisition for one year, where he was responsible for managing key client relationships. Additionally, he briefly worked as a Training Executive in 2015, contributing to staff training initiatives.

Career Background

Usama Abbasi began his professional career as an Internee at the State Bank of Pakistan in 2011. He subsequently worked at AutoTrack as a Monitoring Officer from 2013 to 2014 and at Kaymu.pk as an Account Executive from 2014 to 2015. His diverse work experience has equipped him with a broad skill set in e-commerce, account management, and logistics.

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