Tania Sethi
About Tania Sethi
Tania Sethi is a Marketing Business Analyst at ConsultAdd Inc in New York, with over six years of experience in marketing and data analysis. She has a strong educational background in marketing, holding a Master of Science from the University of Tampa and an MBA from Jaypee Institute of Information Technology.
Work at ConsultAdd
Tania Sethi has been employed at ConsultAdd Inc as a Marketing Business Analyst since 2020. In this role, she focuses on leveraging her marketing expertise to drive organizational growth. Her responsibilities include designing data-driven marketing strategies that enhance lead generation and revenue growth. Tania's work involves collaborating with cross-functional teams and utilizing Salesforce to improve marketing and sales results. She adopts a customer-focused approach to ensure that marketing efforts align with the overall business goals.
Previous Experience in Digital Marketing
Before joining ConsultAdd, Tania Sethi worked as a Digital Marketing Strategist at Benzer Pharmacy from 2018 to 2020. In this position, she developed and implemented marketing strategies aimed at increasing brand awareness and customer engagement. Prior to that, she served as a Marketing Analyst at Naukri.com for five months in 2015, where she gained valuable insights into market research and data analysis.
Education and Expertise
Tania Sethi holds a Master of Science in Marketing from the University of Tampa, where she studied from 2015 to 2017. She also earned a Master of Business Administration (MBA) in Marketing from Jaypee Institute of Information Technology, completing her studies from 2013 to 2015. Her educational background has equipped her with strong analytical skills and a deep understanding of marketing principles, which she applies in her professional roles.
Skills and Competencies
Tania possesses a unique combination of technical skills and business acumen, particularly in Salesforce. She has developed a strong understanding of market research, data analysis, and sales funnel optimization over more than six years of experience. Her strong communication skills and collaborative approach have been key to her success in working with cross-functional teams. Tania translates complex data into actionable insights, aiding organizations in understanding customers and identifying growth opportunities.