Mike Ferrier
About Mike Ferrier
Mike Ferrier is a Paid Social Manager at ConsumerAffairs, where he has worked since 2022. He has a background in digital marketing and analytics, with experience in various roles including co-founder of a marketing solutions company and a business analytics intern.
Work at ConsumerAffairs
Mike Ferrier has been serving as the Paid Social Manager at ConsumerAffairs since 2022. In this role, he is responsible for managing paid social media campaigns, optimizing ad delivery, and aligning marketing strategies with client objectives. His work focuses on enhancing client engagement and ensuring effective use of marketing budgets.
Previous Experience in Digital Marketing
Prior to his current role, Mike Ferrier co-founded Black Box Digital Marketing Solutions LLC, where he worked from 2017 to 2021. He also held positions as a Digital Marketing Consultant at Small Business Deacon and as a Digital Marketing Analyst at WITHIN. His experience includes restructuring AdWords and paid social accounts to improve ad performance and conducting client engagement meetings to assess marketing strategies.
Education and Expertise
Mike Ferrier earned his Bachelor’s Degree in Marketing from Hofstra University, where he studied from 2012 to 2016. His education provided a foundation in marketing principles, which he has applied throughout his career in various roles within the digital marketing field.
Internship and Early Career
Mike began his professional journey as a Business Analytics Intern at Leviton from 2015 to 2016. This internship provided him with initial exposure to analytics within a business context. He also worked for TEKsystems in telecommunications for six months, further diversifying his skill set before transitioning fully into digital marketing.