Erica Ashner
About Erica Ashner
Erica Ashner is a Global PR Manager at Contentsquare, where she has worked since 2021. She has a background in public relations and communication, with previous roles at LivingSocial, Dartmouth College, and Maletzky Media.
Work at Contentsquare
Erica Ashner serves as the Global PR Manager at Contentsquare, a position she has held since 2021. In this role, she is responsible for managing global public relations strategies and initiatives. Her work includes securing media placements and leading PR campaigns that contribute to the company's visibility and reputation. Erica operates remotely from the Atlanta Metropolitan Area.
Previous Experience in Public Relations
Prior to her current role, Erica gained extensive experience in public relations through various internships and positions. She worked at LivingSocial as a Public Relations Department Intern in 2013 for three months. Additionally, she held the position of Public Relations Intern at Tuck School of Business at Dartmouth College from 2010 to 2012, where she contributed to PR efforts for two years. Erica also served as a Social Media Editor for The Georgetown Dish in 2011 for four months.
Educational Background
Erica Ashner earned a Bachelor of Arts degree in Public Communication from the American University School of Communication. She also studied at the Institut catholique de Paris, where she attended the Faculte des Lettres. Earlier in her education, she graduated from Kimball Union Academy with a High School Diploma.
Achievements in Public Relations
Throughout her career, Erica has secured over 100 media placements globally, with more than 30% appearing in Tier 1 outlets. She has led significant PR campaigns, including efforts for a $500 million fundraise and two major acquisitions. Erica has sourced story ideas from a diverse range of stakeholders, including over 1,000 customer use cases and 50+ partners.
Skills and Contributions
Erica has demonstrated strong skills in managing external PR firms, overseeing three firms across two countries. She tracked global media coverage, resulting in over 90 million impressions across more than 10 countries. Additionally, she achieved cost savings for her previous employer by negotiating contracts and switching vendors, resulting in an 80% reduction in expenses.