Florian Korbella
About Florian Korbella
Florian Korbella serves as the Head of Solutions Consulting for Central Europe at Contentsquare, where he leads a team focused on optimizing digital experiences through behavioral metrics. His previous roles include positions at Hewlett-Packard, censhare AG, and Arcserve, among others, showcasing a diverse background in consulting and sales.
Current Role at Contentsquare
Florian Korbella serves as the Head of Solutions Consulting for Central Europe at Contentsquare since 2020. In this role, he leads a team that focuses on optimizing digital experiences by leveraging unique behavioral metrics, including click rate, exposure rate, and scroll rate. Korbella has been instrumental in integrating Contentsquare's digital experience intelligence into daily decision-making processes for UX design. His leadership empowers teams to make quick, data-driven decisions through the visual representation of user behavior.
Previous Experience in Technology and Consulting
Before joining Contentsquare, Florian Korbella held various positions in technology and consulting. He worked at Hewlett-Packard as an Account Manager from 2013 to 2014 in the Barcelona Area. He also served as a Presales Consultant at censhare AG from 2017 to 2018 in München and at Axxedo AG from 2016 to 2017 in Tübingen Area, Germany. Additionally, he was an Inside Sales Account Manager at Arcserve from 2014 to 2015 in Barcelona.
Early Career and Recruitment Experience
Florian Korbella began his career as a Recruitment Consultant at mgi recruitment in 2012 for three months in Dublin. He also gained experience as an intern at Dornier Consulting in 2011, where he contributed to a groundwater research project in Saudi Arabia. These early roles provided him with foundational skills in consulting and client management.
Education and Academic Background
Florian Korbella studied at Technische Universität Dresden, where he achieved a degree in Hydrology and Water Resources Science from 2009 to 2011. He furthered his education at FernUniversität in Hagen, obtaining a degree in Political Science and Government from 2011 to 2015. His academic background supports his analytical skills and understanding of complex systems.