Melissa Minkoff
About Melissa Minkoff
Melissa Minkoff is a New Business Sales Development Specialist at Contentsquare, where she focuses on enhancing customer experience and conversion rates. She holds a BA in Philosophy from the University of Birmingham and has experience in sales development and digital analytics.
Current Role at Contentsquare
Melissa Minkoff serves as a New Business Sales Development Specialist at Contentsquare, a role she has held since 2023. Based in London, England, she operates in a hybrid work environment. Her focus is on enhancing customer experience and boosting conversion rates through effective sales strategies.
Previous Experience at GWI
Before joining Contentsquare, Melissa worked as a Sales Development Representative at GWI from 2022 to 2023. In this position, she contributed to sales initiatives and customer engagement strategies while continuing to work in a hybrid setting in London.
Experience at Raptor
In 2022, Melissa held two roles at Raptor. She served as a Raptor Ambassador Academy member for four months in London and as a Reddit Student Ambassador for four months in Birmingham. These positions involved promoting the brand and engaging with student communities.
Educational Background
Melissa studied at the University of Birmingham, where she earned a Bachelor of Arts in Philosophy from 2019 to 2022. Prior to this, she attended Yavneh College from 2012 to 2019, completing her secondary education.
Skills and Specializations
Melissa specializes in digital analytics, focusing on deciphering user journeys and understanding customer behavior. She advocates for the data revolution, aiming to provide sharper insights and impactful results in digital experience analytics.