Sarah Deel
About Sarah Deel
Sarah Deel serves as the Global Head of Brand at Contentsquare, where she has worked since 2022. With a background in marketing and project management, she has held various roles at notable companies including Twitter and John McNeil Studio.
Work at Contentsquare
Sarah Deel serves as the Global Head of Brand at Contentsquare, a position she has held since 2022. In this role, she has successfully driven the company's rebranding efforts, positioning Contentsquare as a leader in Customer Experience Analytics. Her leadership has contributed to the overall brand strategy and visibility in the market.
Previous Experience in Marketing and Project Management
Before joining Contentsquare, Sarah Deel worked at Twitter in various roles, including Global Program Manager for Business Product Marketing from 2018 to 2021 and Marketing Lead for Business Foundations from 2021 to 2022. Her experience also includes positions at John McNeil Studio as Project Manager and Senior Project Manager, and at Search Influence in multiple account management roles.
Educational Background
Sarah Deel studied at the University of Colorado Boulder, where she earned a Bachelor of Science in Journalism with a focus on Advertising and Italian. Additionally, she studied at the University of Ferrara through CIEE Ferrara, further enhancing her educational qualifications in the field of communications.
Achievements in Marketing and Leadership
During her tenure at Twitter, Sarah Deel repositioned the platform as a full-funnel marketing solution, achieving a 10% year-over-year growth in its global SMB audience. She also led a global creative team of 20, improving creative production efficiencies by 36%. Her collaborative efforts with Google resulted in the successful launch of Nest products across multiple markets.
Advocacy for Working Mothers
Sarah Deel is an advocate for working mothers, focusing on the challenges of balancing career and family life. She emphasizes the importance of support systems and resources for women navigating these dual responsibilities in the workplace.