Serge Baudrillart
About Serge Baudrillart
Serge Baudrillart is a copywriter with extensive experience in marketing and content strategy, currently working at Contentsquare and PropertyDAO. He has held various roles in marketing and project management across multiple industries, including MarTech, Fintech, and PropTech.
Work at Contentsquare
Serge Baudrillart has been working as a Copywriter at Contentsquare since 2022. In this role, he focuses on creating compelling content that enhances user engagement and drives conversions. His expertise in copywriting contributes to the company's overall marketing strategy, which aims to optimize digital experiences for clients.
Current Role at PropertyDAO
Serge currently serves as a Copywriter at PropertyDAO, a Miami-based PropTech startup, since 2023. He oversees content strategy, landing pages, and flows, ensuring that the messaging aligns with the company's goals. His work involves optimizing marketing funnels across various channels, including LinkedIn, emails, and blog posts.
Previous Experience in Marketing and Copywriting
Prior to his current roles, Serge held several positions in marketing and copywriting. He worked at METACARD as Head of Marketing and Country Brand Ambassador, where he developed marketing strategies and brand messaging. Additionally, he served as a Metaverse Content Writer at RLTY and as a Copywriter at Medium, further solidifying his expertise in the field.
Education and Expertise
Serge has a diverse educational background. He studied Artificial Intelligence at Harvard University and earned a Master's level qualification. He also holds Bachelor's degrees in International Business and Chinese language from UC Santa Barbara, and in Foreign languages & economics from Université Bordeaux Montaigne. His studies in customer relationship and sales, along with an intensive sales bootcamp, complement his professional experience.
Skills in Marketing Automation
Serge specializes in optimizing marketing funnels and has implemented AI and no-code systems to automate processes for clients. This innovation has resulted in significant time savings, averaging 2-3 hours per week for clients. His experience spans various industries, including MarTech, Fintech, PropTech, and Web3, showcasing his versatility in the marketing landscape.