Itay Billet
About Itay Billet
Itay Billet is a Marketing Operations Manager at ControlUp, where he has worked since 2021. He has a background in Industrial & Management Engineering and extensive experience in marketing operations, particularly with Salesforce and Marketo.
Work at ControlUp
Itay Billet has been serving as the Marketing Operations Manager at ControlUp since 2021. In this role, he focuses on optimizing marketing processes and enhancing operational efficiency. His tenure at ControlUp has been marked by efforts to build a robust marketing infrastructure that supports the company's growth objectives. He operates from Israel, contributing to the company's strategic marketing initiatives.
Previous Experience in Marketing Operations
Prior to his current role, Itay Billet worked at Sisense as the Marketing Automation Manager from 2017 to 2021. He was responsible for managing marketing automation processes and strategies during his four-year tenure. Before that, he held multiple roles at Zerto, including Information Systems Analyst and Business Applications Admin, where he contributed to the development and management of business applications.
Education and Expertise
Itay Billet earned a Bachelor of Science degree in Industrial & Management Engineering from the Holon Institute of Technology, where he studied from 2006 to 2010. He specializes in Salesforce and Marketo platforms, leveraging these tools to enhance marketing operations. His expertise includes building marketing infrastructure that supports scalable growth for organizations.
Background in Startups
Itay Billet has significant experience working with startups, contributing to their growth and development. His career includes involvement with two unicorn companies, where he applied his skills in marketing operations and business analysis. This background has provided him with insights into the unique challenges and opportunities that startups face in the market.
Career Progression
Itay Billet's career began at Objet Geometries, where he worked as a Business Analyst and later as a Salesforce.com Administrator and Analyst. He transitioned to Zerto, where he held various roles over six years. His career path reflects a consistent focus on marketing operations and business analysis, culminating in his current position at ControlUp.