Marcel Assaraf
About Marcel Assaraf
Marcel Assaraf serves as the Sales Director for France at Copado, a position he has held since 2019. He has extensive experience in sales and marketing across various roles in notable companies, including KDS, Orange, and Unica.
Current Role at Copado
Marcel Assaraf serves as the Sales Director for France at Copado, a position he has held since 2019. In this role, he is responsible for driving sales strategies and managing client relationships within the French market. His tenure at Copado has allowed him to leverage his extensive experience in both direct and indirect sales, contributing to the company's growth and market presence in the region.
Previous Experience in Sales Management
Prior to his current role, Marcel held various sales leadership positions. He worked at KDS as Sales Director for South Europe for 11 months in 2010, and at Omniture as Sales Director for South Europe from 2007 to 2009. Additionally, he served as VP of Business Development at Unica from 2003 to 2007. His roles have focused on managing sales teams and developing strategies for new business and account management.
Consulting and Program Management Background
Marcel has a diverse background in consulting and program management. He worked as a Program Manager in the Digital Division at Orange from 2017 to 2019. He also held consulting roles at ma-residence.fr as Sales Leader from 2016 to 2017 and at Probance as GM Sales & Marketing from 2011 to 2012. These experiences have equipped him with skills in operational marketing and client engagement.
Entrepreneurial Ventures
Marcel co-founded Certisio, where he worked from 2017 to 2019. His involvement in startups includes finalizing specifications, validating concepts, and building sales materials. He has demonstrated an ability to drive product roadmaps and engage in innovative business practices, contributing to the growth of new ventures.
Educational Background and Expertise
Marcel studied at the National School of Computer Science and Applied Mathematics of Grenoble from 1984 to 1985. He possesses expertise in various industries, including marketing, cloud, data, CRM, and digital. His knowledge extends to managing operational marketing units and executing online campaigns, webinars, and shows.