Bala Vishwanath
About Bala Vishwanath
Bala Vishwanath is the Chief Marketing Officer at CoreStack in the Greater Seattle Area, with extensive experience in marketing and leadership roles across various companies and industries.
Company
Bala Vishwanath is currently serving as the Chief Marketing Officer at CoreStack. Located in the Greater Seattle Area, CoreStack is where he drives the company's comprehensive marketing strategy. Prior to CoreStack, Vishwanath held the position of Head of Growth and CMO at SeekOut from 2017 to 2019.
Title
As the Chief Marketing Officer, Bala Vishwanath leads global teams focused on sales, marketing, and customer success. With extensive experience in managing large-scale marketing campaigns, he is instrumental in CoreStack's marketing, branding, and customer acquisition strategies.
Education and Expertise
Bala Vishwanath's educational background includes a stint at the University of California, Berkeley, where he studied Computer Engineering and specialized in Advanced VLSI Engineering from 1996 to 1997. He also earned a Master's Degree in Electrical Engineering from the University of Hawaii at Manoa on a research scholarship between 1991 and 1993. Additionally, he earned a Bachelor's Degree in Electrical and Electronics Engineering from Birla Institute of Technology and Science, Pilani, where he graduated with a top 10 ranking from 1986 to 1990.
Professional Background
Bala Vishwanath has a diverse and extensive professional background. He was Vice President of Marketing at Edifecs in the Greater Seattle Area from 2014 to 2017. Prior to that, he was the Founding CEO, President, and CMO of Nimbic, operating in Greater Seattle Area, until its acquisition in 2014. Vishwanath also co-founded Smarte in Austin, Texas Area, where he served as CEO, President, and CMO until its merger with Vincera. He held roles at Synopsys Inc as Head of Technical Sales in San Francisco Bay Area, Cirrus Logic as an Electronics Design Automation Engineer in Austin, and Tata Consultancy Services as a Software Development Engineer in Chennai, India.
Achievements
Over his extensive career, Bala Vishwanath has successfully led the move of Electronic Design Automation (EDA) to the Cloud at one of his startups. He has crafted and implemented integrated marketing campaigns for various businesses, ranging from startups to unicorns. With experience managing marketing budgets worth millions across major social channels, he is adept at executing profitable campaigns. His expertise includes conversational marketing, growth hacking, and influencer marketing. Vishwanath also maintains an expansive network, with over 25,000 executive-level connections on LinkedIn and active links to thousands of venture investors and hundreds of expert influencers.