Ashraf Grioute
About Ashraf Grioute
Ashraf Grioute is the Field Marketing Manager for EMEA South at Coupa Software, based in Ville de Paris, Île-de-France, France. He has extensive experience in marketing roles at various companies and holds degrees from ISCOM and Université Paris-Sorbonne.
Company
Ashraf Grioute is currently employed at Coupa Software. He holds the title of Field Marketing Manager for the EMEA South region. His responsibilities likely include overseeing marketing initiatives and strategies in countries within this regional segment. Coupa Software is renowned for providing cloud-based spend management solutions, which include procurement, invoicing, expense management, and analytics.
Title
Ashraf Grioute operates in the role of Field Marketing Manager for EMEA South at Coupa Software. The position entails managing marketing activities across various markets within the EMEA South territory, which includes Southern European, Middle Eastern, and African regions. His role involves the development and implementation of strategic marketing campaigns to drive brand awareness, customer acquisition, and revenue growth.
Previous Roles at BOARD International
Prior to his current role, Ashraf Grioute was employed at BOARD International as Senior Marketing Executive from 2016 to 2021. During his five-year tenure, he was responsible for executing marketing strategies and campaigns aimed at bolstering the company's presence in the Paris region. BOARD International is known for its Business Intelligence and Corporate Performance Management software.
Education and Expertise
Ashraf Grioute has an extensive educational background. He studied Corporate Communication & Digital Marketing at ISCOM, where he earned his degree in one year from 2014 to 2015. Additionally, he holds a Master's degree in Métiers de l'International from Université Paris-Sorbonne, completed over six years from 2008 to 2014. His academic credentials emphasize a strong foundation in both marketing and international business.
Background in Marketing and Communications
Ashraf Grioute has accumulated diverse experience in various marketing and communication roles. Before his current position at Coupa Software, he worked with several firms in different capacities. His previous roles include Responsable Marketing & Communication at EXL Group from 2014 to 2015, Développement hors-média at Le Monde - M Publicité from 2013 to 2014, and Strategic Planning at Havas Paris in 2013. Each position contributed to his comprehensive understanding of different facets of marketing, from strategic planning to media development.