Claudia Cervantes
About Claudia Cervantes
Claudia Cervantes is a Sr. Account Director - Enterprise at Coupa Software with extensive experience in digital strategy and transformation within the Procurement SaaS sector.
Current Role at Coupa Software
Claudia Cervantes currently serves as the Sr. Account Director - Enterprise at Coupa Software. She began her role in 2023. In this position, Claudia is responsible for overseeing enterprise accounts and managing relationships with large-scale clients within the Procurement SaaS sector. Her role involves strategic planning, customer satisfaction, and the digital transformation of procurement processes.
Previous Experience at TealBook
Claudia worked at TealBook from 2019 to 2023. Initially, she was the Sales Director focused on the general market for three years in the Toronto, Canada Area. Later, she specialized in Life Sciences for North America, serving in this capacity for nine months. Her responsibilities included developing sales strategies, driving revenue growth, and managing client relationships within the life sciences sector.
Career at Powered by Search
From 2014 to 2019, Claudia held various roles at Powered by Search. She began as an SMB Account Director, where she managed small and medium-sized business accounts for two years. Subsequently, she became the Enterprise Account Director, handling larger accounts for another two years. In her final role, she served as Client Lead for eight months, focusing on enhancing client satisfaction and delivering advanced digital marketing strategies.
Educational Background
Claudia Cervantes studied Marketing Management at the University of Guelph, where she earned a Bachelor of Commerce (B.Com.) with Honours in 2011. Her formal education has equipped her with a solid foundation in marketing principles, business strategy, and commerce.
Expertise and Specializations
Claudia specializes in Digital Strategy and Transformation within the Procurement SaaS sector. She has comprehensive expertise in managing business spend management, including Procure, Invoice, Expense, Pay, Supply Chain Design & Planning, Strategic Sourcing, Contract Management, Contingent Workforce, Treasury Management, Supplier Management, and Spend Analysis. Additionally, Claudia holds a PMP certification, reflecting her strong project management capabilities.