Daphne Reurslag
About Daphne Reurslag
Daphne Reurslag is the Strategic Account Director EMEA at Coupa Software, with over 15 years of experience in software sales across various industries.
Title
Daphne Reurslag is the Strategic Account Director EMEA at Coupa Software. She has been in this role since 2016, working in the Amsterdam Area, Netherlands. In her position, she focuses on selling Coupa's Public Cloud solutions to global organizations headquartered in the Netherlands.
Education and Expertise
Daphne Reurslag obtained her Master's Degree from Vrije Universiteit van Amsterdam, where she studied Bedrijfskunde / Master of Business Administration from 1995 to 1997. She also holds two Bachelor degrees from Hogeschool van Utrecht: one in HEAO Commerciele Economie/Business Administration (1992-1995) and the other in HEAO Communicatie/Internal & External Business Communication (1992-1995). Her educational background supports her deep understanding of business operations and communications.
Professional Background
Daphne Reurslag has over 15 years of experience in software sales. Prior to her current role at Coupa Software, she was the Sr. Regional Sales Manager for SuccessFactors at SAP SuccessFactors from 2010 to 2016. Earlier, she worked as Sr Account Manager Business Analytics at IBM (2009-2010). She also held positions at Cognos and Motifact, focusing on business analytics and service management solutions.
Past Work Experience
Reurslag has a rich history in various account management and consulting roles. At SAP SuccessFactors, she was responsible for regional sales from 2010 to 2016. At IBM, she served as a Sr Account Manager for Business Analytics for one year (2009), and at Cognos, she spent four years as Senior Account Manager for Business Analytics, specifically targeting financial services (2005-2009). Earlier in her career, she worked at Motifact as an Account Manager from 1999 to 2005 and as an IT Service Management Consultant at Vita IT from 1997 to 1999.
Industry Focus and Skills
In her role as Strategic Account Director at Coupa Software, Daphne Reurslag emphasizes delivering significant impact on customers' P&L through SaaS solutions. She is known for her sharp qualification skills, strong understanding of business drivers, and stakeholder motivations. Her approach combines high energy, persistence, and accountability toward prospects, customers, and colleagues. She values collaboration and aims to achieve team success.