Heidi Wahl
About Heidi Wahl
Heidi Wahl is the Regional Vice President of Enterprise Sales at Coupa Software, leading a team to enhance business spend management through a cloud platform. She has a proven track record of exceeding sales targets and building long-term customer relationships.
Current Title and Role at Coupa Software
Heidi Wahl is the Regional Vice President of Enterprise Sales at Coupa Software, a position she has held since 2021. Based in Denver, Colorado, she leads a team of account directors and executives to enhance business spend management through Coupa's cloud platform. Heidi focuses on transforming customer spend management experiences with solutions from Coupa and its partners, aiming to provide value for both her team and customers while striving for excellence and innovation.
Previous Role at Coupa Software
Prior to her current role, Heidi Wahl served as Senior Account Executive at Coupa Software from 2020 to 2021. In this position, she was responsible for managing key accounts and driving sales initiatives to meet organizational targets. Her efforts contributed to building long-term customer relationships and enhancing the company's market presence in the Denver, Colorado area.
Career at SAP
Heidi Wahl worked at SAP in various capacities over a five-year period. From 2017 to 2020, she held the position of Senior Account Executive for Intelligent Spend Management in the Greater Denver Area. Before that, she was a Senior Account Executive for SuccessFactors from 2015 to 2017 in Denver, Colorado. These roles involved managing client relationships, driving sales, and implementing intelligent spend and HR management solutions.
Early Career in Sales and Business Analysis
Heidi Wahl's early career includes roles at several companies. From 1996 to 1998, she was a Business Analyst at JD Edwards in Denver, CO. She then transitioned into sales, working as a Sales Consultant for Quintessent Communications from 1998 to 2001 in Redmond, WA, followed by similar roles at Astracon and Cramer Systems. Her roles have consistently focused on driving sales growth and building customer relationships in the technology sector.
Education Background
Heidi Wahl studied at the University of Denver - Daniels College of Business, where she pursued a degree in Business Administration and achieved a BBA. Her education has provided a strong foundation for her extensive career in sales and business development.