Lori La Para
About Lori La Para
Lori La Para is the Customer Value Director at Coupa Software, with extensive experience in system implementation, project management, and business development across various industries.
Current Role at Coupa Software
Lori La Para currently serves as the Customer Value Director at Coupa Software. She has held this role since 2019, leveraging her background in system implementation and project management to drive customer success. Through her role, Lori focuses on enhancing customer value, ensuring that clients receive exceptional support and services tailored to their needs. Her expertise in business development further aids her in delivering value-driven solutions.
Previous Positions at CarMax
Before joining Coupa Software, Lori worked at CarMax in multiple senior management roles from 2013 to 2019. She served as the Sr. Manager Procure to Pay from 2018 to 2019 and as Sr. Procurement Manager from 2013 to 2018. These roles were based in the Richmond, Virginia area, where she managed procurement processes and the implementation of pay systems. Her experience at CarMax developed her skills in supply chain management and strategic sourcing.
Experience at Snagajob
Lori's career includes a significant tenure at Snagajob, where she was the Services & Support Manager for Major Accounts from 2007 to 2013. During her six years at Snagajob, she was responsible for managing key accounts and providing top-notch service and support. This role further honed her abilities in account management and customer service, aligning well with her later responsibilities in customer value management.
Early Career
Lori's early career saw her in diverse roles across different industries. She was an Account Manager at Royall & Company from 2005 to 2007 and a Marketing Director at Sodexo Corporate Food Service (at Capital One) from 2003 to 2005. These roles enriched her professional experience, building a foundation in marketing and account management that she carried forward into her subsequent positions.
Educational Background
Lori La Para attended Temple University, where she studied at the School of Communication and Theatre and earned a Bachelor of Arts degree. She completed her studies over the course of three years, from 1997 to 2000. Her academic background in communication has been instrumental in her professional roles, aiding her in effectively managing customer relationships and business communications.