Laura Redman
About Laura Redman
Laura Redman serves as the National Sales Director for Patient Affordability Solutions at CoverMyMeds, where she has worked since 2021. With over 20 years of experience in marketing, sales, and business development, she specializes in client development and healthcare technology.
Work at CoverMyMeds
Laura Redman serves as the National Sales Director for Patient Affordability Solutions at CoverMyMeds since 2021. In this role, she focuses on developing and maintaining long-term client relationships, emphasizing effective communication and accountability. Redman has established a reputation for her capabilities in product presentations and marketing messaging, which contribute to revenue growth. Her work is conducted remotely from Atlanta, Georgia.
Previous Experience
Prior to her current role, Laura Redman held various positions that contributed to her extensive experience in sales and client management. She worked at Stratix Corporation as Manager of Sales Operations from 2014 to 2015 and later as Director of Business Development & Strategic Partnerships from 2015 to 2016. Additionally, she was a Client Executive at RelayHealth, where she focused on outpatient pharmacy sales and pharmaceutical solutions from 2016 to 2021. Earlier in her career, she served as an Account Executive at Marietta Daily Journal and as a Sr. Account Manager at Stratix Corporation.
Education and Expertise
Laura Redman earned her Bachelor of Science (B.S.) degree in Psychology with a Pre-Med Concentration from Georgia State University, completing her studies from 1999 to 2003. She has over 20 years of professional experience in marketing, sales, and business development across various industries, including media, technology, and healthcare. Redman specializes in client development, pharma GTN strategy, and solution selling.
Skills and Specializations
Laura Redman possesses a range of skills that enhance her effectiveness in her roles. She is proficient in healthcare technology and market trend analysis, which allows her to stay informed about industry developments. Her experience includes contract and pricing negotiation, particularly within the healthcare sector. Redman is recognized for her technological acumen and business insight, which support her strategic decision-making.