Molly Higgins
About Molly Higgins
Molly Higgins serves as the Director of Marketing Operations and Strategy at CoverMyMeds, bringing over 12 years of experience in client, project, and financial management across various industries. Her career includes significant roles at Rightpoint and Publicis Health Media, where she focused on delivering innovative digital marketing solutions and fostering strong client relationships.
Current Role at CoverMyMeds
Molly Higgins serves as the Director of Marketing Operations and Strategy at CoverMyMeds, a position she has held since 2024. In this role, she focuses on developing and implementing marketing strategies that enhance operational efficiency and drive business growth. Her responsibilities include overseeing marketing initiatives and ensuring alignment with organizational objectives. Her experience in client services and project management supports her efforts in delivering effective marketing solutions.
Previous Experience at Rightpoint
Molly Higgins has held multiple positions at Rightpoint, contributing to various aspects of strategic growth and client services. She worked as a Senior Project Manager from 2018 to 2019, followed by roles as Associate Director of Delivery and Client Services from 2019 to 2020, and as Associate Director of Strategic Growth from 2020 to 2021. During her tenure, she focused on enhancing client relationships and delivering project outcomes that meet business needs.
Experience at Publicis Health Media
Molly Higgins has extensive experience at Publicis Health Media, where she held several roles from 2010 to 2018. She began as an Analyst in Media Operations, progressing to Manager, Supervisor, and ultimately Director of Media Operations. Her work involved managing media operations and developing strategies to optimize client campaigns. This experience solidified her expertise in media management and operational efficiency within the health sector.
Education and Academic Background
Molly Higgins studied at the University of Dayton from 2006 to 2010, where she earned a degree with a special emphasis in Marketing, focusing on Sales Management. She also completed minors in Finance and International Business. This educational background provided her with a solid foundation in marketing principles and business strategies, which she has applied throughout her career.
Professional Skills and Focus Areas
Molly Higgins has over 12 years of experience in client, project, and financial management. She specializes in creating customer and employee experiences that address complex business challenges. Her passion lies in delivering innovative digital marketing and technology solutions across various industries, including health and life sciences, manufacturing, energy, retail, and banking. She is also committed to mentoring and coaching team members to foster collaboration and innovation.