David Read
About David Read
David Read is the Director of Sales Operations at Cox Media, where he has worked since 2020. He has extensive experience in marketing and sales across various market segments and a proven track record in establishing organizations and transforming processes.
Work at Cox Media
David Read has been serving as the Director of Sales Operations at Cox Media since 2020. In this role, he is responsible for overseeing sales operations and implementing strategies to enhance sales performance. His tenure at Cox Media has included a focus on both enterprise and SMB market segments, leveraging his extensive experience in the industry.
Education and Expertise
David Read studied at the University of South Carolina and also attended George Mason University, where he earned a Bachelor of Arts in Economics from 1990 to 1993. His educational background complements his expertise in change management and sales enablement, which are critical in his current role.
Background in Sales Management
David Read has a diverse background in sales management, having worked in various leadership roles across multiple organizations. He was the General Manager and Regional Sales Manager at AT&T Advertising & Publishing from 2005 to 2008. He also held the position of Director of Sales for Pay for Performance at AT&T from 2008 to 2012, and served as Executive Director of Regional & National Marketing at YP Marketing Solutions from 2012 to 2017.
Achievements in Sales Strategy
Throughout his career, David Read has established new organizations and transformed existing processes. He previously worked at Cox Media as the Director of Sales Strategy from 2017 to 2020, where he specialized in developing and executing integrated sales and marketing strategies aimed at driving sustainable revenue growth.
Client Relationship Management
David Read possesses a strong background in client relationship management and marketing communications. His ability to build and maintain client relationships has been a significant factor in his success in sales operations and strategy roles.