Dirk Hofman
About Dirk Hofman
Dirk Hofman serves as the Local Sales Manager at Cox Media in New Orleans, Louisiana, where he has worked since 2020. With over 26 years of experience in leadership and coaching, he emphasizes team empowerment and learning from failures to foster a collaborative work environment.
Work at Cox Media
Dirk Hofman has been employed at Cox Media since 2005, where he currently serves as a Key Account Consultant in the Baton Rouge, Louisiana Area. In this role, he has accumulated 19 years of experience. Additionally, he has held the position of Local Sales Manager at Cox Media since 2020, contributing to the New Orleans, Louisiana market for four years. His responsibilities include managing sales strategies and fostering client relationships.
Previous Experience in Broadcasting
Before joining Cox Media, Dirk Hofman worked at Guaranty Broadcasting from 1995 to 2005. During this ten-year tenure, he focused on sales within the broadcasting industry. This experience has contributed to his extensive knowledge and expertise in media sales and client management.
Education and Expertise
Dirk Hofman completed his Bachelor of Arts in Broadcast Communications at Elon College, where he studied from 1991 to 1993. He also attended Lawrence High School in Lawrenceville, NJ. His educational background supports his extensive career in media and sales, allowing him to develop skills in communication and leadership.
Leadership Philosophy
Dirk Hofman emphasizes the importance of empowering team members to achieve common goals. He fosters a collaborative environment and encourages his team to learn from failures, viewing them as opportunities for growth. His leadership style is characterized by empathy and purpose, which he believes are essential for driving business success.
Professional Experience
With over 26 years of experience in leadership and coaching roles, Dirk Hofman has developed a strong foundation in guiding teams and managing sales operations. His long-standing career in the broadcasting and media industry has equipped him with the skills necessary to lead effectively and drive results.