Sarah Cheatham
About Sarah Cheatham
Sarah Cheatham is the Director of Digital Ad Operations at Cox Media, where she has worked since 2022. She has a strong background in digital advertising and women's empowerment in the workplace, having launched mentoring programs and received multiple awards for her leadership in the industry.
Work at Cox Media
Sarah Cheatham currently holds the position of Director, Digital Ad Operations at Cox Media. She has been in this role since 2022, contributing her expertise in digital advertising strategies and operations. Her responsibilities include overseeing digital ad campaigns and ensuring effective execution across various platforms. Cheatham's experience in digital ad operations positions her as a key player in the company's marketing initiatives.
Experience at Discovery Inc
Cheatham has a significant history with Discovery Inc, where she worked for 14 years in various roles. She served as Director of Marketing Strategies from 2005 to 2019, focusing on the Home, Food, and Travel category. Following this, she transitioned to the role of Manager, Digital Ad Operations from 2020 to 2022. During her time at Discovery, she played a pivotal role in launching the Discovery Women's Network and the Intern Mentoring program.
Education and Expertise
Sarah Cheatham earned her Bachelor's Degree in Mass Communication/Media Studies from the University of Tennessee, Knoxville. Her academic background laid the foundation for her career in digital advertising and marketing. Cheatham's expertise encompasses digital ad operations, marketing strategies, and leadership in employee resource groups, particularly focusing on women's empowerment in the workplace.
Achievements and Recognition
Cheatham has received several accolades for her contributions to the industry. She was recognized with a Rising Star Award for Emerging Leader, highlighting her competence and success in digital ad operations. Additionally, she received a Red Letter Award from WICT's Southeast Chapter for her outstanding work. Her leadership roles in WICT, including Director of Membership and Sr. Director of Membership, further emphasize her commitment to professional development and advocacy for women in the industry.
Background in Women Empowerment Initiatives
Sarah Cheatham is passionate about empowering women in the workplace. She has been a member of Women in Cable Telecommunications (WICT) since 2009 and has actively contributed to initiatives that support women's professional growth. Cheatham launched the Intern Mentoring program at Discovery in 2019 and was instrumental in the success of the Discovery Women's Network during its inaugural year in Knoxville.