Jennifer Chiu
About Jennifer Chiu
Jennifer Chiu serves as the Design Director at Ad Age, where she has played a key role in revitalizing the company's Pinterest site and managing print and digital project traffic. With extensive experience in design and production, she has worked in various roles across multiple organizations since the mid-1990s.
Work at Ad Age
As Design Director at Ad Age since 2009, Jennifer Chiu oversees the design and production of various projects. She manages the traffic of both print and digital projects, ensuring timely delivery and quality standards. Chiu has contributed to the revitalization of Ad Age's Pinterest site by creating and adding new boards, which increased website traffic and enhanced the research report library. Additionally, she advises on pre-press and production issues, ensuring that press-ready PDFs meet industry standards. Her role also includes designing layouts for a bi-weekly news magazine and occasionally assisting with photo shoots.
Experience at Crain Communications
Jennifer Chiu has a long-standing association with Crain Communications, having worked there for a total of 15 years. She initially served as Associate Art Director for Financial Week from 2000 to 2009 before transitioning to her current role as Design Director at Ad Age. In her capacity at Crain, she has been involved in creating custom branded projects, including digital and printed Advertising Age research reports, webcasts, and fact packs. Chiu also hires and manages freelancers to support design and production needs.
Educational Background
Jennifer Chiu studied at Baruch College, where she earned a Bachelor of Business Administration (BBA) in Marketing Management and Communications Design from 1990 to 1995. She later returned to Baruch College to pursue a Master of Business Administration (MBA) in Management, completing her studies from 1997 to 2001. This educational background has equipped her with the skills necessary for her roles in design and management within the communications industry.
Previous Work Experience
Before her tenure at Crain Communications, Jennifer Chiu held various positions in the design and production field. She worked as a Senior Designer at J&W Seligman from 1998 to 2000 and as a Production Associate at Euromoney Institutional Investor from 1996 to 1998. Her early career also included a role as Assistant Manager at Pier One from 1995 to 1996. These experiences contributed to her expertise in design and project management.