Brian Florko
About Brian Florko
Brian Florko serves as the Senior Vice President of Media at Creative Realities, Inc., a position he has held since 2022. With a robust background in media operations and strategic partnerships, he has over two decades of experience in the advertising and marketing industry.
Current Role at Creative Realities
Brian Florko serves as the Senior Vice President of Media at Creative Realities, Inc. since 2022. In this role, he is responsible for overseeing media operations and strategy. His leadership is pivotal in guiding the company through the integration process following the acquisition of Reflect by Creative Realities in February 2022. Florko's extensive experience in media management contributes to the company's objectives in the advertising and marketing sector.
Professional Experience
Prior to his current position, Florko held various roles in the media and advertising industry. He worked at Reflect as Senior Vice President, Media since 2019, and previously served as Director of Strategic Partnerships at XOS Digital for 11 months in 2012. His tenure at Time Warner Cable Media Sales lasted six years, where he worked as an Account Executive. Additionally, he was an Account Executive at Spectrum Reach for two years and held the position of National Sales Manager there for one year.
Education and Qualifications
Brian Florko studied at Miami University, where he earned a Bachelor of Science degree in Human Resource Management from 1993 to 1998. He also attended St. Xavier High School from 1989 to 1993. His educational background provides a foundation for his extensive career in media and advertising.
Background in Media Operations
Florko has a strong track record in managing media operations, particularly in the context of mergers and acquisitions. His experience includes maintaining continuity in roles and responsibilities during transitions. He played a significant role in the integration process during the acquisition of Reflect by Creative Realities, demonstrating his capability in navigating complex organizational changes.
Career Progression
Florko's career spans multiple roles in various organizations. He began his career at Miami University as Co-Director of Group Ticket Sales and later served as Director of Corporate Ticket Sales and Promotions at Marshall University. His experience also includes a position as Associate Director of Marketing at Texas Christian University and working as an Account Executive for IMG, focusing on partnerships with the University of Cincinnati and University of Kentucky.