Amanda Hoempler
About Amanda Hoempler
Amanda Hoempler is a Staff Content Designer with extensive experience in content strategy and copywriting, having worked for various companies including Credit Karma and Lowe's Companies. She holds a Bachelor's Degree in English from Pace University and has a diverse background in marketing and digital merchandising.
Current Role at Credit Karma
Amanda Hoempler serves as a Staff Content Designer at Credit Karma, a position she has held since 2022. In this role, she focuses on creating and optimizing content to enhance user experience and engagement. Her responsibilities include collaborating with cross-functional teams to ensure content aligns with the company's goals and user needs.
Previous Experience in Content Strategy
Before joining Credit Karma, Amanda Hoempler worked at Wells Fargo as a Lead UX Content Designer for a brief period in 2021. Prior to that, she held the position of Senior UX Content Strategist - Consumer Apps at Lowe's Companies, Inc. from 2019 to 2021. Her experience in these roles involved developing content strategies that improved the usability and effectiveness of digital products.
Copywriting and Marketing Background
Amanda Hoempler has a diverse background in copywriting and marketing. She founded Amanda Hoempler Copywriting, LLC, where she worked as a Copywriter & Strategist from 2013 to 2021. Additionally, she held roles at Food Lion as a Copywriter in Marketing and at FirstLight Federal Credit Union as a Marketing Specialist. These positions contributed to her expertise in crafting compelling marketing content.
Education and Academic Background
Amanda Hoempler earned her Bachelor's Degree from Pace University, where she majored in English and minored in Photography. Her academic background provided her with a strong foundation in writing and visual communication, which she has applied throughout her career in content design and strategy.
Early Career Experience
Amanda began her career as an Advertising Assistant/Website Coordinator at Morris Multimedia from 2005 to 2006. She also gained experience as a UX Copywriter for Digital Merchandising at Lowe's Companies, Inc. from 2018 to 2019. These early roles helped her develop skills in content creation and digital marketing.