Miguel Beteta Rodrigo
About Miguel Beteta Rodrigo
Miguel Beteta Rodrigo serves as the Director and Head of Research & Insights at Credit Karma, where he has worked since 2020. He holds an MBA from the University of California, Berkeley, and possesses over 15 years of experience in data analytics and market research.
Current Role at Credit Karma
Miguel Beteta Rodrigo serves as the Director and Head of Research & Insights at Credit Karma. He has held this position since 2020, contributing to the company's strategic decision-making through data-driven insights. His role involves overseeing research initiatives that inform product development and marketing strategies, leveraging his extensive experience in digital analytics and audience segmentation.
Previous Experience at Credit Karma
Prior to his current role, Miguel worked at Credit Karma as a Senior Manager, Head of Research & Insights from 2018 to 2020. In this capacity, he focused on enhancing the company's understanding of consumer behavior and market trends, utilizing his analytical skills to support various research projects.
Education and Expertise
Miguel Beteta Rodrigo holds a Master of Business Administration (MBA) from the University of California, Berkeley, Haas School of Business, which he achieved in 2016. He also has a Bachelor of Science (BSc) in Broadcast Technology from De Montfort University and a Bachelor of Science (BSc) in Telecommunications Engineering from Universitat Politècnica de Catalunya. His educational background complements his expertise in digital analytics, audience segmentation, and vendor management.
Career Background
Miguel has over 15 years of experience in market research and insights across various industries. He has held positions at notable companies such as Yahoo, PayPal, and BrightRoll, where he focused on market research and strategic insights. His roles have included managing research teams and conducting studies on brand tracking and advertising effectiveness.
Specializations and Skills
Miguel specializes in NPS (Net Promoter Score) brand tracking studies and advertising effectiveness measurement. He possesses a unique combination of quantitative and analytical skills, marketing knowledge, and business acumen, which he applies to drive actionable insights and inform product decisions.