Richard Kim MBA
About Richard Kim MBA
Richard Kim is a Director of Growth Marketing with extensive experience in strategic marketing across various industries, including consumer electronics and financial services. He has held leadership roles at Credit Karma, Expedia Group, and Samsung Mobile, and has a strong interest in blockchain technologies.
Current Role at Credit Karma
Richard Kim serves as the Director of Growth Marketing at Credit Karma, a position he has held since 2021. In this role, he focuses on driving growth initiatives and enhancing the company's marketing strategies. His responsibilities include leading cross-functional teams that encompass data science, analytics, brand, loyalty, and product management. His efforts contribute to the overall marketing direction and growth objectives of Credit Karma.
Previous Experience in Growth Marketing
Prior to his current role, Richard Kim worked at Expedia Group as the Head of Growth Marketing for TripAdvisor from 2018 to 2021. He was responsible for developing and implementing marketing strategies that supported growth objectives. His experience also includes a tenure at Samsung Mobile, where he held multiple positions, including Manager of Product Marketing Management and Manager of Marketing Strategy, from 2014 to 2018.
Education and Expertise
Richard Kim holds a Master of Business Administration (M.B.A.) from both Thunderbird School of Global Management and Peking University, where he studied Strategy and Marketing. He also earned a Graduate Business Analytics Certificate from Southern Methodist University - Cox School of Business. His educational background is complemented by a Bachelor of Arts in Political Science from York University. His expertise includes leading cross-functional teams and formulating Go-To-Market strategies for various products.
Background in Marketing and Strategy
Richard Kim began his career in marketing as a Teaching Assistant for Competitive Strategy and Analysis for Strategic Marketing at Thunderbird School of Global Management from 2011 to 2012. He also worked as a Brand Management Consultant at KIOTI Tractor in 2011. His early career laid the foundation for his later roles in major companies, where he influenced significant revenue and marketing spend through strategic initiatives.
Interest in Blockchain and Decentralized Technologies
Richard Kim has a keen interest in disruptive Blockchain applications, including decentralized finance (DeFi), play-to-earn (P2E) models, and the Metaverse. He actively observes and invests in web3 and decentralized technologies, reflecting his commitment to staying at the forefront of technological advancements in the marketing and finance sectors.