Carly Dahl
About Carly Dahl
Carly Dahl is a Manager of Media Strategy at Credit One Bank, where she oversees the WWE partnership and collaborates on media buys for various sponsorships. She holds a Bachelor of Arts in Economics from Lafayette College and has previous experience in social media marketing and public relations.
Work at Credit One Bank
Carly Dahl has served as the Manager of Media Strategy at Credit One Bank since 2020. In this role, she is responsible for overseeing media strategy initiatives and serves as the primary contact for the WWE partnership within the Brand Marketing team. Carly organizes and analyzes the impact of broadcast and partnership commercial content. She collaborates closely with the sponsorships and partnerships teams to ensure media buys are aligned with sponsorships, including those with NASCAR, the Vegas Golden Knights, the Las Vegas Raiders, and Six Flags. Additionally, she supported the launch of Credit One Bank's first national media campaign, which featured National DRTV and localized digital advertising.
Education and Expertise
Carly Dahl studied at Lafayette College, where she earned a Bachelor of Arts in Economics from 2010 to 2014. This educational background provided her with a strong foundation in economic principles and analytical skills, which she applies in her current role in media strategy. Her expertise extends to media planning, campaign execution, and partnership management, developed through her various roles in the marketing and public relations sectors.
Background
Before joining Credit One Bank, Carly Dahl held several positions that contributed to her professional development. She worked as a Summer Intern at CRC Public Relations in 2013 for two months, where she gained initial experience in public relations. Following this, she served as a Digital Media Coordinator at CRC Public Relations from 2014 to 2016, and as a Social Media Marketing Manager at Poker Central from 2016 to 2020. These roles allowed her to build skills in digital media, social media marketing, and campaign management.
Achievements
Throughout her career, Carly Dahl has successfully planned and executed various media campaigns. Notably, she led a multi-media campaign in Los Angeles to promote a credit card launch in collaboration with the Best Friends Animal Society, utilizing billboards, custom social media content, and streaming radio. Additionally, she has worked with The Richard’s Group on branded commercials and digital assets for new product launches, overseeing projects from conception to completion. Carly maintains a close relationship with the legal and compliance team to ensure that all content meets regulatory standards.