Rodrigo Rezende
About Rodrigo Rezende
Rodrigo Rezende is a Sales Team Lead at Criteo with over 6 years of experience in commercial departments, specializing in performance marketing sales.
Company
Rodrigo Rezende currently works at Criteo as the Sales Team Lead for Core Accounts. He began this role in 2021 and operates out of São Paulo, Brazil. Previously, he held another position at Criteo as Key & Strategic Accounts - App Specialist from 2018 to 2021.
Title
Rodrigo is the Sales Team Lead for Core Accounts at Criteo. In this role, he leads sales initiatives and manages a team focusing on core client accounts, driving successful marketing campaigns.
Education and Expertise
Rodrigo graduated from Universidade Presbiteriana Mackenzie, where he studied Marketing, earning a degree in Publicidade Propaganda e Marketing from 2008 to 2012. He has over 6 years of experience in commercial departments, fulfilling both Farmer and Hunter roles in multinational companies. He is an expert in performance marketing sales, utilizing various products and technologies to manage marketing campaigns effectively.
Background
Rodrigo has a diverse professional background. He worked for Oracle Brasil as a Business Development professional from 2016 to 2018 and at DigMatica Marketing & Treinamento in Sales Development - Outbound in 2016. Earlier in his career, he was involved in Sales Development - Inbound at LinkedIn in 2015 and as a Digital Accounts Strategist for Google Adwords at TeleTech from 2013 to 2015.
Achievements
Rodrigo possesses significant expertise with Google Adwords, including managing search, display, mobile, and shopping campaigns. Additionally, he has a strong background in retargeting, acquisition, and audience strategies, enhancing his capability to integrate and manage comprehensive marketing campaigns.