Arye Weigensberg

SVP, Head Of Research & Development @ Cronos Group

About Arye Weigensberg

Arye Weigensberg Company

Arye Weigensberg is currently associated with Altria, a prominent name in the industry. He holds the title of Head of Research and Development. Previously, Weigensberg was the CEO of Altria Israel Ltd, an innovation hub dedicated to research and development within Altria. His journey with Altria began with the company's acquisition of Green Smoke, which added a new dimension to his professional trajectory.

Arye Weigensberg Title

Arye Weigensberg is the Head of Research and Development at Altria. He has also held the significant role of CEO at Altria Israel Ltd. During his tenure at these positions, Weigensberg has contributed extensively to the company's innovation and development strategies.

Arye Weigensberg Education and Expertise

Arye Weigensberg graduated from Concordia University’s John Molson School of Business with a Bachelor of Commerce in Marketing and International Business. This educational background has empowered him with a strong foundation in marketing principles and international business practices. His academic credentials have played a crucial role in his professional achievements.

Arye Weigensberg Professional Background

Arye Weigensberg's professional journey includes a series of notable roles in brand management and marketing. Before his current role, he was the Director of Marketing and Brand Management at Green Smoke. His prior experience includes managing various food brands such as Manischewitz, Lawry’s, Ragu, Knorr, and Country Crock. These roles have armed him with diverse skills in brand management and strategic marketing.

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