Beth Coughlin
About Beth Coughlin
Beth Coughlin serves as the Vice President and Director of Sales at Cumulus Media, where she has worked since 2015. She oversees a sales organization focused on local marketing and digital platforms, particularly in the Syracuse area.
Work at Cumulus Media
Beth Coughlin has served as Vice President and Director of Sales at Cumulus Media since 2015. Based in Atlanta, Georgia, she oversees a sales organization that emphasizes local marketing, digital, and promotional platforms. Her role includes managing sales efforts for Cumulus-Syracuse, where she collaborates with various heritage and hyper-local radio stations, such as 93Q/WNTQ and 95X/WAQX. Coughlin also plays a key role in shaping the company's digital consumption strategy, focusing on streaming and mobile applications.
Previous Experience
Prior to her current position, Beth Coughlin held several roles in the media industry. She worked at Galaxy Communications in Syracuse as Vice President of Sales from 2009 to 2014 and as Market Manager from 2006 to 2009. Before that, she was a Senior Account Executive at Granite Broadcasting from 2002 to 2005. Additionally, she served as a Licensed Real Estate Salesperson at Syracuse Media Group from 2014 to 2016.
Education and Expertise
Beth Coughlin studied Business and Communications at Le Moyne College from 1980 to 1981. Her educational background supports her extensive experience in sales and marketing within the media sector. Coughlin's expertise includes local marketing strategies, digital platforms, and promotional initiatives, which she applies in her leadership role at Cumulus Media.
Background
Beth Coughlin has a diverse background in the media industry, with a focus on radio and marketing. She has worked with various radio stations in the Syracuse area, contributing to their sales and marketing efforts. Coughlin's career spans over two decades, with significant positions in both sales and management, allowing her to develop a comprehensive understanding of the media landscape.
Company Overview
Cumulus Media is a prominent company that owns and operates 460 radio stations across 90 U.S. cities. The organization focuses on delivering local content and engaging audiences through various platforms, including traditional radio and digital media. Under Coughlin's leadership, the sales team aims to enhance local marketing efforts and adapt to the evolving digital landscape.