Cassidy Ford
About Cassidy Ford
Cassidy Ford is a Sales Assistant and Advertising Campaign Coordinator currently working at CUMULUS MEDIA since 2023. She has a background in social media marketing and content creation, having previously worked at KCCoyote, Inc. and Black Rock Branding.
Current Role at Cumulus Media
Cassidy Ford currently serves as a Sales Assistant and Advertising Campaign Coordinator at Cumulus Media. She has been in this role since 2023, contributing to the company's advertising initiatives and sales strategies. Her responsibilities include coordinating advertising campaigns and assisting with sales operations, which are essential for driving revenue and enhancing client relationships.
Previous Experience at KCCoyote, Inc.
Prior to her current position, Cassidy Ford worked at KCCoyote, Inc. as a Social Media Marketing Specialist from 2021 to 2022. During her year in this role, she focused on developing and implementing social media strategies to enhance brand visibility and engagement. This experience provided her with valuable insights into digital marketing and audience interaction.
Background in Marketing and Content Creation
Cassidy Ford has a diverse background in marketing and content creation. She briefly worked as a Marketing Content Specialist at Black Rock Branding in 2022, where she contributed to content development for marketing campaigns. Additionally, her experience as a Corporate Photographer for the Columbia Fireflies from 2018 to 2020 allowed her to hone her skills in visual storytelling and brand representation.
Experience in the Food Service Industry
Cassidy Ford has extensive experience in the food service industry, having worked at Marco's Pizza. She served as a Delivery Driver from 2018 to 2021 and later as a Shift Lead from 2020 to 2021. These roles provided her with skills in customer service, team management, and operational efficiency, which are applicable in various professional settings.
Education in Mass Communication
Cassidy Ford studied at Lander University, where she earned a Bachelor's degree in Mass Communication/Media Studies. Her education, completed between 2018 and 2020, equipped her with foundational knowledge in media practices, communication strategies, and critical thinking, which she applies in her professional roles.