Maria Lopez
About Maria Lopez
Maria Lopez is a Sales Coordinator and Creative Specialist at KNBR, where she has worked since 2014. She has a background in promotions and holds two Bachelor of Arts degrees from San Francisco State University.
Current Role at Cumulus Media
Maria Lopez serves as the KNBR Sales Coordinator and Creative Specialist at Cumulus Media, a position she has held since 2014. In this role, she is responsible for creating promotional recaps and preparing qualitative research collateral. She develops and designs custom station collateral and media kits, which are essential for marketing efforts. Additionally, she maintains account lists and mailing lists, ensuring that all sales and marketing materials are organized and accessible. Maria also assists the VP of Sales, General Sales Managers, and Marketing Director with various tasks related to sales and marketing, contributing to the overall effectiveness of the team.
Previous Experience at Entercom
Before her current role, Maria Lopez worked at Entercom as a Promotions Coordinator from 2007 to 2012. During her five years in this position, she was involved in coordinating promotional events and initiatives, which helped enhance the visibility and engagement of the station's brand. Her experience at Entercom provided her with valuable insights into the radio industry and promotional strategies.
Internship at Cumulus Broadcasting
Maria Lopez began her career in the radio industry as a Promotions Intern at Cumulus Broadcasting from 2006 to 2007. This one-year internship allowed her to gain hands-on experience in promotions and marketing within a broadcasting environment. The skills and knowledge she acquired during this time laid the foundation for her future roles in the industry.
Educational Background at SFSU
Maria Lopez studied at San Francisco State University (SFSU), where she earned two Bachelor of Arts degrees. She completed her studies in Radio and Television, as well as Raza Studies, from 2000 to 2007. Her education provided her with a strong foundation in media production and cultural studies, equipping her with the skills necessary for her roles in the broadcasting industry.