Mike Pierce
About Mike Pierce
Mike Pierce is a Senior Account Executive at Cumulus Media, specializing in customized marketing strategies that combine internet advertising, radio commercials, and onsite events. He has over a decade of experience in the industry, having previously worked at ABC Radio and CBS Radio, and has collaborated with major companies to enhance their marketing efforts.
Work at Cumulus Media
Mike Pierce serves as a Senior Account Executive at Cumulus Media, specifically at 760 WJR, Inside Outside Guys, 96.3 WDVD, and 93.1 New Country. He has held this position since 2012, accumulating over 12 years of experience in the Greater Detroit Area. In this role, he focuses on creating customized marketing strategies that integrate various advertising channels, including internet advertising and radio commercials.
Previous Experience in Radio Advertising
Prior to his current role, Mike Pierce worked at several notable radio companies. He was an Account Executive at ABC Radio from 2005 to 2011, where he spent six years in Detroit. Following that, he served as a Senior Account Executive at CBS Radio for nine months in Southfield, Michigan, from 2011 to 2012. He briefly worked at Greater Media as a Senior Account Executive in 2012 for four months.
Education and Expertise
Mike Pierce studied at Western Michigan University from 2000 to 2004, where he focused on Sales and Marketing. His educational background supports his extensive experience in the advertising industry, enabling him to develop tailored marketing solutions for various clients.
Collaborations and Strategic Initiatives
In his role, Mike Pierce collaborates with CEOs and marketing agencies to enhance business strategies. He focuses on increasing revenue through strategic marketing initiatives, leveraging his extensive experience working with some of the largest companies in America to meet their specific industry needs.